You don’t have to be a graphic designer to create compelling and unique infographics.
Creating an infographic that tells a story in a simple and visually appealing way that’s easy to understand is something that even an inexperienced visual content creator can master. Your infographics will tell the best stories when you incorporate a few basic principles.
Tell a compelling story with an infographic by:
- Choosing a simple and uncluttered design
- Using fonts and colors effectively
- Create shareable access
- Ensure your image is visually easy to read and understand
There are a few things you want to avoid when creating an infographic. Don’t use multiple fonts and colors. Avoid cluttering the image with too many graphics and too much information. Finally, avoid a disjointed storyline.
Fortunately, there are some awesome web-based tools you can use to create beautiful designs. The great thing about these solutions is that the basic plan options are free in most cases. Try these graphic design tools the next time you are creating an infographic for your blog or website:
Canva
Canva is a very popular image-creation tool. If you’re already using Canva for other visual content, then using it for infographics will be a snap. There are thousands of templates that will make infographic creation a snap. With tons of design elements and icons to use to create an infographic that pops. After you create one, browse the infographic template library to bookmark options for the future.
A great aspect of Canva is that you can choose from their library of images or upload your own. Here’s a look at one of their fun infographic layouts and some of the many icons you can add to your design.
Piktochart
Piktochart is an online design tool that’s great for creating many different types of online visual content, including infographics. When you first set up your Piktochart account and start designing, there are on-screen guides to help you navigate all the design features. There are several free templates available, and the option to upgrade will unlock other more elaborate designs. The free templates are enough to get you started. There are tons of icons, images and other design elements available in the free version. And the editing interface is very easy to use. With so many templates and options, it makes even a novice infographic designer look like a pro!
Add a Piktochart infographic to social media posts, blog posts, or other marketing materials.
Visme
Like Piktochart, Visme can be used to create stunning infographics as well as other digital content. There are free and premium templates to use and it allows you to illustrate data in a visually appealing and organized way. There is one free template, but many different design elements that can be added. It’s easy to use although it lacks some of the design options that Piktochart includes in their free version. Take a look at their free template below. All the visual and text elements are added with a simple click. It’s perfect for graphics rookies like myself!
Easelly
Easelly is another web-based infographic tool that includes more than a dozen free templates. With a full library of icons, arrows, objects, and other design elements, you’ll be able to easily customize your infographics. There aren’t as many free options on Easelly as on some of the other sites, but it’s worth testing out to see if you like the user interface and options well enough to invest in the pro version. One cool feature that Easelly offers is the option to share your infographic with the site so other users can see it. This gives you the ability to browse other users’ designs for inspiration.
Venngage
Venngage is another awesome tool for creating not only infographics but other interactive content, visual content, and social media assets. The infographic design assets are labeled as beginner, intermediate, and advanced so you can choose the template that best suits your design skills and the complexity of the data and image you are creating.
The option to embed other media within the infographic is a neat feature that will help you produce premium images. You’ll also appreciate the charts and graphs feature, which allows you to either create a chart/graph using a data table you can populate within the app or that is uploaded from Google Sheets.
Make Infographics Part of Your Business Plan
Are you inspired to create your own infographics now? Give these tools a try and use the templates and elements that each offers as inspiration for your design. Plan out the story you want to tell, gather your data, decide on the fonts and colors you’ll use, and give it a go. Don’t be afraid of the wide variety of options for simple infographics. Find a template you love and get started! Soon you’ll be designing beautiful infographics to share on blog posts and social accounts that your audience will love.