Digital Marketing Metrics that Determine ROI

4 Digital Marketing Metrics That Help Determine ROI

When you invest time, energy and money into your business, knowing whether or not your marketing efforts are producing results is crucial to your success. In this video, I’ll share 4 digital marketing metrics that can help you determine digital marketing ROI. Video Transcript: Let’s talk about these four digital marketing metrics and how we … Read more

Intro to SEO

An Introduction to SEO

The number of searches performed each year is estimated to be around two trillion. As the high demand for search continues, so does the demand for search rankings. Having your business appear prominently in search, where people are looking for the service, product, or resource your business provides is crucial to its survival. But, obtaining … Read more

Free Google Tools You Should be Using

Free Google Tools You Should Be Using

Having the right tools can be the difference between a successful project or a flop. For many cost-conscious website owners, most of the “best” marketing tools seem out of reach. Thankfully, the team over at Google continues to create amazing and free tools that will help any business succeed online. In these videos, I share … Read more

content marketing what, why, when

Content Marketing: What, Why, When

Content Marketing is a foundational component of every digital marketing strategy. These days content includes more than blog posts. Companies have the opportunity to create a varied content calendar that includes blog articles, infographics, videos, special offers, and engaging emails. But is it worth the effort? Consider these statistics: There are many benefits to developing … Read more