When you invest time, energy and money into your business, knowing whether or not your marketing efforts are producing results is crucial to your success. In this video, I’ll share 4 digital marketing metrics that can help you determine digital marketing ROI. Video Transcript: Let’s talk about these four digital marketing metrics and how we … Read more
If you’re not the least bit tempted to take that online quiz that tells you whether you’re an introvert, extrovert, or extroverted introvert, I don’t believe you. Look at the number of times quizzes are shared on Facebook, and you’ll be convinced that interactive content is a creative and effective way to attract your target … Read more
The number of searches performed each year is estimated to be around two trillion. As the high demand for search continues, so does the demand for search rankings. Having your business appear prominently in search, where people are looking for the service, product, or resource your business provides is crucial to its survival. But, obtaining … Read more
Having the right tools can be the difference between a successful project or a flop. For many cost-conscious website owners, most of the “best” marketing tools seem out of reach. Thankfully, the team over at Google continues to create amazing and free tools that will help any business succeed online. In these videos, I share … Read more
Content Marketing is a foundational component of every digital marketing strategy. These days content includes more than blog posts. Companies have the opportunity to create a varied content calendar that includes blog articles, infographics, videos, special offers, and engaging emails. But is it worth the effort? Consider these statistics: There are many benefits to developing … Read more
