You don’t have to be a graphic designer to create compelling and unique infographics. Creating an infographic that tells a story in a simple and visually appealing way that’s easy to understand is something that even an inexperienced visual content creator can master. Your infographics will tell the best stories when you incorporate a few … Read more
Video marketing is on the rise for many reasons. Both B2C and B2B consumers find videos easy to engage with and understand, but many companies are still not using video in their marketing. The main reason? Video seems hard to produce. In this video, I’ll teach you how to transform content you’ve already created into … Read more
As the demand for excellent blog and email content increases, marketing agencies and small businesses outsource writing more frequently. I have developed material as a freelancer and an in-house agency writer. As a project manager, I’ve also outsourced content to freelancers. My varied experiences have taught me several things. If you are considering outsourcing content … Read more
Have you ever spent hours researching the perfect keywords for a piece of content for your potential customers? Then after creating that content, it didn’t rank or drive views? While research is an essential part of digital marketing, there is one factor that often gets overlooked. I always say, “On the other side of the … Read more
Regardless of whether you pronounce it neesh or nitch, one thing is certain; the riches are in the niches. (Actually, that only sounds right if you pronounce it nitch.) In this article, I’ll guide you through the process of finding your niche as an online business owner. This will be most helpful for expert-based businesses, … Read more
