What is Schema.org
Schema.org is a collaborative, community activity with a mission to create, maintain, and promote schemas for structured data on the Internet, on web pages, in email messages, and beyond.
Why is Structured Data Important?
Structured Data helps search engines better understand your content. Using a vocabulary like Schema.org can help your site to rank for rich features in search.
Who Should Use Schema.org?
Any website owner who wants to improve the machine readability of their site and earn rich features in search.
JSON-LD
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